For the launch of Rovio’s racing game Angry Birds GO!, I created apparel designs to appeal to their young adult target audience. I created a more mature aesthetic than typical Angry Birds merchandise by using a muted color palette and simplified, monochromatic character designs.
I also designed banner advertisements for the seasonal launch of Angry Bird’s Halloween apparel. These banner ads appeared on the Angry Birds Official Shop and external websites servicing customers worldwide.
ClientRovio - Angry BirdsYear2013